Disney Remembering:
Short Film & AR Experience
Overview
Brand
Disney+
Client
DisneyLAB Studios
Technology
Augmented Reality
Virtual Production
Platform
Mobile
Industry
TV/Film
Release Date
9th Sep 2022
Introduction
In celebration of Disney+ Day, Disney premiered the original short film Remembering. The film was directed by Elijah Allan-Blitz and stars Brie Larson. It’s the story of a writer (Larson) who loses an important idea and the journey her inner child goes on to find it. Magnopus produced Remembering using virtual production techniques and created a companion AR experience to extend the 'World of Imagination' beyond the screen and into the audience's home.
“A charming fairytale that uses technology to bring magic off the screen and into your living room”
- Jon Favreau, Director
The brief
The director and Disney wanted a powerful way to elevate the viewing experience of the film for Disney+ Subscribers. The challenge was to capture the surprise, joy, and wonder Larson’s character feels and allow Subscribers to feel the same.
The solution
We produced Remembering using game engine assets filmed in an LED stage, using the full potential of virtual production techniques. We then published those assets into a mobile AR application, also built in a game engine, to extend the 'World of Imagination' beyond the screen, into the audience's home
Available via an app to select Disney+ subscribers, the first interactive content on Disney+ is triggered by specific moving images. When prompted, Subscribers simply hold their device up to their TV screen to see an enchanting waterfall scene expand into their real-world living room, complete with frolicking dolphins, bright blue butterflies, and blossoming trees.
When developing the app, ease of use was top of mind. So all it takes is for the Disney+ Subscriber to scan the room they’re viewing the film in, then wait for the prompt in the movie to hold up their device.
The impact
Remembering: The AR Experience, is the first AR app that connects directly in sync to content on a streaming platform. This first-of-its-kind companion app provides an early look at the potential of AR experiences to enhance movie storytelling when viewers are watching at home.
"This is part of the future of how humanity will interact with entertainment. The AR experience moves away from a typical passive experience of streaming and allows viewers to engage with it in a deeper way. That makes it something that you’re going to remember on a deeper level than just something you watch. It’s actually something you did."
Elijah Allan-Blitz, Director
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AR App Development
Executive Producer Daisy Leak
Creative Director Craig Barron
Technical Director Russ Klinkerman
Technical Advisor David Swift
Tech Art Director David Dalzell
Producer Gabriel Blake
Lead Artist Tony Kwok
Lead Engineer Richard Zirbes
Lead UI/UX Designer Nicolas Hardie
Project Manager Brett Skaggs
Project Manager Max Geiger
Project Manager Josh Taylor
Engineer Bobby Speck
Engineer David Mazzocco
Engineer Scott Holman
Digital Effects Artist Sidney Olluyn
Digital Effects Artist Justin Dykhouse
Tech Artist Hugh McCullom
Lighting Artist Liesbet Segaert
Lighting Artist Emerick Tackett
Animator Mike Ryan
Concept Artist Frank Capezzuto III
Designer Daryl Kimoto
QA Manager Matthew Alcala
Release Manager Peter Geiss
Release Manager Alicia Mirelez
Production Coordinator Eddy Garcia
Full Credits
Visual Effects and Virtual Production
Visual Effects Supervisor Craig Barron
Virtual Production Supervisor Alex Henning
Senior Producer Max Geiger
Senior Producer Kelsey Wong
Associate Producer Gabriel Blake
Virtual Production Art Director James Grant
Lead Artist Kellie Brewart
Lead Technical Artist Luke Schloemer
Environment Artist Frank Capezzuto III
Environment Artist Bear Savage
Environment Artist Craig Tolliver
Environment Artist Nick Paparazzo
Digital Effects Artist Daniel Naulin
Lighting Artist Daryl Atkins
Lighting Artist Emerick Tackett
Digital Matte Painter Rick Rische
Compositor Jason Tranetzki
AR Prototype Development
Creative Director Craig Barron
Associate Producer Gabriel Blake
Rapid Prototyper Nick McClure
Engineer Guillermo Quesada
Lead Artist Devon Mathis
Concept Artist James Grant
Concept Artist Frank Capezzuto III
Environment Artist Sarah Hudson Semple
Environment Artist Kellie Brewart
Animator Mike Ryan
Digital Effects Artist Daniel Naulin
Digital Effects Artist Justin Dykhouse